
The Atelier
Chirag Parmar Signatures is a founder-led bespoke menswear studio in Basavanagudi, Bengaluru. Every suit, sherwani and tuxedo is patterned from your own measurements, not altered from a standard size block.
One team carries each garment from fabric selection through hand embroidery to final fitting, so the finished piece is built around how you actually stand and move, not an average size chart.
Founder / Designer
Chirag Parmar Signatures is founder-led, which in practice means one person carries a garment from the first measurement to the final fitting. With 10+ years in bespoke and occasion menswear, Chirag drafts the pattern, chooses the cloth alongside you, and is in the room for every fitting. There is no handoff to a sales floor.
The studio was built on one conviction: fit is the design decision, not the thing you settle after choosing embroidery. A sherwani with extraordinary zardozi and a shoulder seam sitting half an inch off the bone still reads as slightly wrong, and no amount of handwork rescues it. So the pattern comes first. Roughly 20 to 25 measurements, including the posture points a size chart never captures, such as a forward shoulder or one arm sitting longer than the other. The decoration is then designed onto a silhouette that already works.
That approach now dresses grooms across Karnataka and Tamil Nadu, NRI clients from Dubai to Toronto, and a runway collection each season, with the embroidery worked in-house rather than outsourced, so a motif can be drawn around your cloth instead of picked from a catalogue.
Meet Chirag →Signature Collections
A bespoke garment is only as exceptional as the cloth it is cut from, and the right choice changes by occasion, not just by taste. Here is a brief guide to the luxury weaves and finishes we offer, and which ceremony each one suits best.
The gold standard for wedding sherwanis. Known for its natural sheen and structured drape, silk brocade is often interwoven with gold or silver zarian threads for a royal aesthetic.
Best for: Muhurtham, Sherwani ceremonies
Premium Italian wool ideal for bespoke suits and tuxedos. The "Super" number indicates the fineness of the yarn. Higher numbers mean a softer, more luxurious drape perfect for evening wear.
Best for: Reception, Sangeet suits
Characterized by its textured, slightly nubby surface, raw silk offers a rich, matte finish. It is highly preferred for Indo-Westerns and Jodhpuris for a sophisticated, non-shiny look.
Best for: Baraat, Sangeet, Indo-Western looks
A plush, heavy fabric that catches light beautifully. Used predominantly for regal reception tuxedos, statement blazers, or intricate hand-embroidered collars and cuffs.
Best for: Reception, evening functions
Breathable and lightweight, these fabrics are built for daytime heat and long hours of movement rather than sheen or weight. Unlike silk or velvet, they stay comfortable through a full ceremony in direct sun.
Best for: Haldi, Mehendi kurtas
The Process
A direct consultation with founder Chirag Parmar on occasion, silhouette and fabric, with no sales floor handoff.
Choose from pure silk brocade, Super 120s to 150s wool, raw silk, velvet or linen, matched to your occasion.
A pattern drafted from roughly 20 to 25 measurements, including posture points a size chart never captures.
Fittings refine the fit, and embroidery is worked in-house. Most garments are ready in two to eight weeks.
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